{"product_id":"disparate-remedies","title":"Disparate Remedies","description":"\u003cp\u003eAt present India is a leading producer, distributor, and consumer of generic medicines globally. \u003ci\u003eDisparate Remedies\u003c\/i\u003e traces the genealogy of this development and examines the public cultures of medicine in the country between 1870 and 1960.\u003cbr\u003e\nThe book begins by discussing the expansion of medical consumerism in late nineteenth-century India when British-owned firms extended their sales into remote towns. As a result, laboratory-produced drugs competed with traditional remedies through side-by-side production of Western and Indian drugs by pharmaceutical companies. The emergent middle classes, the creation of a public sphere, and nationalist politics transformed the medical culture of modern India and generated conflict between Western and Indigenous medical systems and their practitioners. Nandini Bhattacharya demonstrates that these disparate therapies were sustained through the tropes of purity or adulteration, potency or lack of it, and epistemic heritage, even when their material configuration often differed little.\u003cbr\u003e\nUniquely engaging with the cultures of both consumption and production in the country, \u003ci\u003eDisparate Remedies\u003c\/i\u003e follows the evolution of medicine in colonial India as it confronted Indian modernity and changing public attitudes surrounding health and drugs.\u003c\/p\u003e\n","brand":"Nandini Bhattacharya","offers":[{"title":"Default Title","offer_id":43576088461494,"sku":"9780228017530","price":38.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0251\/4980\/0541\/files\/9780228017530_9af5e441-0e00-4d49-8c52-4479cc4b6e48.jpg?v=1726253446","url":"https:\/\/combined-academic.myshopify.com\/products\/disparate-remedies","provider":"Combined Academic Publishers - Mare Nostrum Group","version":"1.0","type":"link"}