{"product_id":"front-wave-boomers","title":"Front-Wave Boomers","description":"\u003cp\u003eBoomers are heading into (very) old age following a pandemic, a time of overt ageism and shamefully deficient eldercare. The front wave, now in their seventies, are on the brink of life changes that will be challenging for everyone – family, friends, and for the health care system too.\u003c\/p\u003e\u003cp\u003eRecognizing the dire need to tackle these changes, journalist and sociologist Gillian Ranson, a front-wave boomer herself, investigates what they are doing to prepare for old age. \u003c\/p\u003e\u003cp\u003eWhether an “elder orphan” living in subsidized housing, a busy grandparent doing daycare pickups, a small business owner phasing into retirement, or a wife learning to cope with a husband’s dementia, they all share one thing – they need intimate, caring social ties to other people. \u003c\/p\u003e\u003cp\u003eJust as the baby boomer generation transformed life for teenagers and youth in the 1960s, they now have a chance to create a better way to grow old. Their stories hold lessons for us all.\u003c\/p\u003e","brand":"Gillian Ranson","offers":[{"title":"Default Title","offer_id":43573275787446,"sku":"9780774890502","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0251\/4980\/0541\/files\/9780774890502_f4e9ff42-a74a-49d1-b369-94aa9b5a7b88.jpg?v=1727877113","url":"https:\/\/combined-academic.myshopify.com\/products\/front-wave-boomers","provider":"Combined Academic Publishers - Mare Nostrum Group","version":"1.0","type":"link"}