{"product_id":"rebranding-china-1","title":"Rebranding China","description":"\u003cp\u003eChina is intensely conscious of its status, both at home and abroad. This concern is often interpreted as an undivided desire for higher standing as a global leader. Yet, Chinese political elites heatedly debate the nation's role as it becomes an increasingly important player in international affairs. At times, China positions itself not as a nascent global power but as a fragile developing country. Contradictory posturing makes decoding China's foreign policy a challenge, generating anxiety and uncertainty in many parts of the world. Using the metaphor of rebranding to understand China's varying displays of status, Xiaoyu Pu analyzes a rising China's challenges and dilemmas on the global stage.\u003c\/p\u003e\n\u003cp\u003eAs competing pressures mount across domestic, regional, and international audiences, China must pivot between different representational tactics. \u003ci\u003eRebranding China\u003c\/i\u003e demystifies how the state represents its global position by analyzing recent military transformations, regional diplomacy, and international financial negotiations. Drawing on a sweeping body of research, including original Chinese sources and interdisciplinary ideas from sociology, psychology, and international relations, this book puts forward an innovative framework for interpreting China's foreign policy. \u003c\/p\u003e\n","brand":"Xiaoyu Pu","offers":[{"title":"Default Title","offer_id":43572212760758,"sku":"9781503607866","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0251\/4980\/0541\/files\/9781503607866_fcc59f51-d4ca-4d41-97d0-8d5ef570cba9.jpg?v=1727355442","url":"https:\/\/combined-academic.myshopify.com\/products\/rebranding-china-1","provider":"Combined Academic Publishers - Mare Nostrum Group","version":"1.0","type":"link"}